The Best Place to Buy Kids’ Shoes – Avoid Stride Rite, Nordstrom, Payless…

Have you struggled to find properly fitted shoes for your child at big-box retailers like Nordstrom, Stride Rite, or Payless? Many parents walk away with the wrong shoe size, often because these stores lack the personalized service needed to accommodate a child’s unique foot shape. The best place to buy kids’ shoes is a specialized children’s shoe store—but unfortunately, most of these local gems have shut down. That’s why I created a virtual shoe fitting service to help families find the ideal shoes online. It’s not just about getting the right size—it’s about finding shoes that match your child’s exact foot shape and support needs.
Why the Right Shoe Size Matters More Than You Think
Fitting your child in the wrong shoe size—or the wrong shoe style—can lead to a host of issues like blisters, calluses, foot and leg pain, and even long-term problems with posture and gait. Healthy feet are the foundation for active, pain-free movement, so it’s critical to get the fit right from the start. Choosing the correct shoes now can prevent discomfort, reduce the risk of injury, and save you time, money, and unnecessary trips to the doctor down the line.
Do You Have a Specialized Children’s Shoe Store in Your Area?
If you’re lucky enough to have a specialized children’s shoe store in your area, that’s the ideal place to start your shoe-shopping journey. I’ve created a helpful resource that breaks down these stores by state—feel free to browse and find a location near you. These stores are staffed with trained professionals who understand kids’ feet and can provide personalized fittings and expert recommendations to ensure your child walks away with the perfect pair.
My Virtual Shoe Fitting Service in 2025
As a passionate shoe fitter, I developed the most effective way to determine your child’s exact foot size from your home and will personally assist you with a custom fitting tailored to your child’s individual needs. My virtual shoe fitting service allows parents to determine:
- Identify possible foot conditions such as flat feet and degree of pronation.
- Correct length, width (narrow, medium, wide, or extra wide), and instep height.
Step One: Measure Your Child’s Foot Length for Shoe Size
Ensure your child is standing straight and measure both feet, as one may be larger than the other. Measure up to the tip of your child’s longest toe, which may not be the big toe—it could be the second or even the third toe. Record the measurements or email the image to prevent any confusion.

We will input your child’s foot measurements in the standard foot measuring tool (Brannock device) to retrieve your child’s exact foot length.

You can follow the instructions in this video for better visualization purposes.
Step Two: Video or Images to Determine Foot Width
Create a brief video to assess if your child has narrow, medium, wide, or extra-wide feet, along with high insteps. I will also be able to determine if your child has a foot condition such as flat feet. Below you can find a sample of how the video should look like:
If you’d prefer not to record a video, you can take three photos of your child’s feet as shown below. However, please note that the video will provide a more accurate assessment of your child’s exact foot shape.

This image helps determine whether your child is flat footed and whether your child has a high instep or not.


This image helps determine whether your child has narrow, medium, wide, or extra wide feet.


This image helps determine whether your child has rolled ankles or not.

➡️ Recap – What to Include in Your Email
- Your child’s foot length measurements (or an image of their foot length measurements)
- Sample video (or three images of your child’s feet)
- The country you live, in case you need specific shoe recommendations
Feel free to include in your email any additional information I should know about your child’s feet:
customerservice@fittingchildrenshoes.com
Reach Out for Specific Shoe Recommendations
Not every child’s foot is the same, and sometimes you need specific advice tailored to your child’s unique foot shape. Don’t hesitate to reach out for recommendations. A virtual shoe fitting service can be incredibly helpful in retrieving your child’s exact shoe size and foot shape.
Why You Should Think Twice Before Shopping at Big Shoe Retailers
Most large retailers simply aren’t equipped to provide a proper shoe fitting experience for children. Their staff often lack the training needed to assess foot shape, size, and support needs—and many of the shoes they carry don’t even come in multiple widths like medium, wide, or extra wide.
I’ve seen countless kids walk into the store where I work wearing shoes that are completely wrong for their feet—too long, too narrow, or simply unsupportive. What’s worse is that many of these kids can’t express their discomfort, and yet they’re still being sold ill-fitting shoes just to close a sale. That kind of negligence is what drove me to create a resource for parents—to help you avoid these common fitting mistakes and ensure your child gets the shoes they truly need.
Different foot shapes require different types of shoes. A virtual consultation can provide tailored advice, ensuring that your child receives footwear suited to their specific needs. This personalized attention can help avoid common fitting pitfalls.
Mi nombre es Enrique Valderrama mi hija Maite Valderrama necesita unos zapatos de talla especial para mi nieto Aitor de 6 años de edad nosotros vivimos en Dover NewJersey pero podemos ir a cualquier sitio que nos recomiende +1 ( 973) 951-7234 WhatsApp gracias por su publicación ayuda muchísimo y da una esperanza para El Niño un millón de gracias señor Valenzuela
Hola Enrique,
Le recomiendo que me contacte con un email: fittingchildrensshoes@gmail.com
El primer paso que recomiendo es seguir las instrucciones en este articulo: How to Measure Your Kids’ Foot – 2 Simple Steps to Determine Foot Length and Foot Width
Hi there. I am in the DFW area in Texas. Does anyone know of a store in this area? I am not finding any non-chain stores. Any information would be greatly appreciated.
Hello Liz,
I don’t know about any local family shoe store in your area, but hopefully someone from your area will respond to your comment. It has happened in other posts I wrote that people ask about local shoe stores in their area and other people will get back at them!
Do you know of any children shoes store in the Houston area? We use to have one In Beaumont, but it closed
Hello Amy,
Take a look at this map I created where I describe the best fitting children’s shoe stores by state: The Best Kids’ Shoe Stores in the United States – Where to go for Proper Fittings
Hello Juan,
Thank you for this article. It is very informative. Many of these issues is my concern as well.
I have taken my daughter to Stride Rite (when they were open) to have her fitted. The staff gave me ambiguous information that left me more confused.
Now I have learned from you that what we really need is to seek out a local children’s shoe store. I don’t know of any in my area. Where are you located?
Thanks,
Naomi
Hello Naomi,
The children’s shoe store that I work for is located in Potomac, Maryland. It’s sad to see so many fitting shoe stores going out of business. I hope you can find a place that you can trust taking your kids to have their feet measured.
This website it great! I have 2 toddlers and my eldest has wide feet so it has been difficult to shop for him online. You have provided some great resources and now that summer is coming I will be reading up on flip-flops. Do you have any recommendations regarding children flip-flops for wide feet?
Hello Mercedes,
I actually created a post where I describe the best flip flops for kids’ and the styles that will fit a child with a wide foot. You can find that post here: Flip Flops For Kids – The Best Styles For Your Kids’ Feet!
Let me know if you have any other questions!
Thank you, I will check it out!
Hi Juan,
I am so glad that I read this informative article on the importance of proper fit for childrens’ shoes! I was unaware of the many problems that could arise from incorrect sizing. I love that your solution to shop local. It is so important to promote local and small businesses. Now I know that by doing so I am also giving my son the best care. I also really appreciate that you took the time to share the best pricing options. This article has been very informative. I feel more confident in purchasing my son’s next pair of shoes now. Thank you!
Katie,
I am glad that you found the post informative! I always recommend parents to take their kids’ to their local children’s shoe store to have their feet properly measured and their shoes properly fitted. Don’t hesitate to contact me any time you have a specific question!
Hey Juan
I don’t have a local shoe store so we are going about 100km to our capital city. But up to now – I must admit I didn’t pay such an attention to the fitting of shoe. We usually went to some big sports shoe shop and the only thing that the sales person asked our kid – do you feel the shoes fit you? But as understood from your website – shoe fitting is much more than this.
Besides that, I recently watched some boradcast on children shoes and there was mentioned that kids don’t feel if the shoe is too small when they try it on. So this is definitely not the right method of fitting the shoes. Do you know where I can find extra wide shoes for my child? I can’t seem to find them at our local stores or online.
Arta,It’s awesome how you travel that far to make sure your kid’ shoes fit! However, if you are travelling that far to take your kids’ to be fitted at sports shoe shops where they don’t really know how to measure or fit kids’ shoes, you are wasting your time! Feel free to drop me a message anytime you are not 100% sure your kids’ shoes fit.Here you can find the best shoes for a child that has an extra wide foot: Extra Wide Shoes for Kids
Hello Juan Pablo
Thanks for your tips on the best places to buy kids shoes.Buying kids shoes can be a real hassle, what with crowded shops, kids saying yes it`s a good fit with every pair they try, always wanting the ones you feel are not good.
Many kids do not know their size, or just excited about new shiny shoes and settle for the wrong size which leads to foot and toes paid, but having then fitted properly can take care of this.
Parents just have to know where/which shops will do proper fitting so as to get it right. Which is the best online store to get shoes for kids? Quality and affordable ones!
For a wide selection of shoes and flexible return options, I highly recommend checking out Amazon or Zappos. Both make it easy to find the right pair for your child and give you peace of mind if you need to exchange or return them.
Hello Juan,
I just viewed your article on children’s shoes and realized the importance that shoes have in keeping our kids’ feet healthy. I always used to buy the least expensive ones.
How are the shoes on your website for long wear for active boys? My kids are destroying their shoes before they outgrown them and it’s starting to get really frustrating. Do you have a selection of good lasting shoes? Where can I get them online? I don’t have any kids’shoe stores I trust in my area… HELP
Many parents have asked me about finding durable shoes for their kids. Ideally, your child should outgrow their shoes before the shoes show any signs of wear! I actually wrote a detailed post highlighting the most durable shoe brands for kids, along with my top picks for long-lasting styles: The Best Shoe Brands for Kids – The 5 Most Durable and Affordable Brands
You have some really great information here for parents! It is so important for kids to have shoes that fit properly. I knew they could get blisters and foot pain but I didn’t realize all the other problems ill fitting shoes could cause. Children’s feet are still growing and they do need shoes that are properly fitted. Too many kids are given second hand shoes passed down from older siblings and this too can be very bad for their feet.
I told my daughter to stop taking her kids’ to shoe stores in the mall because they always end up having blisters from their shoes! I agree that parents must stop taking their kids’to be fitted for shoes there!
Hello Margaret,
The issue is that most local family owned kids’ shoe store are disappearing. It is hard to compete against big retailers and the Internet. We are lucky to be one of the most popular children’s shoe store in the country that specializes with children that have foot issues.
Please feel free to message me anytime you have specific questions about your grandkids shoes!