What Shoe Color is the Most Popular Among Children?

Kids can be surprisingly passionate about their favorite colors—and once they choose one, they often want everything from clothes to shoes in that shade! As someone who’s worked in a children’s shoe store for over 10 years, I’ve seen firsthand how color preferences shift as kids grow. While parents often pick out shoes when kids are younger, it doesn’t take long before children start voicing strong opinions and refusing to wear shoes that don’t match their favorite hues. In this article, I’ll share my insights on what shoe color is the most popular among children, helping you navigate those colorful choices and keep your little ones happy—and stylish.

What is Parent’s Favorite Color for Kids’ Shoes?

Let me start by saying that most parents who visit the shoe store where I work pick their children’s shoes without letting their children decide. They usually choose a shoe color that goes with everything (grey, black, navy, brown). I have noticed that this is something that can be done up to a certain age, as I have seen children at the shoe store who refuse to wear shoes that they don’t like.

Boys’ Favorite Shoe Colors: Red, Green, and Blue!

As soon as boys start recognizing and caring about colors they usually tend to go for the colors red, green, and blue. One of the most popular colors among boys is red.

Boys wearing their favorite shoe colors.

As soon as they start getting older they usually start following their peers and their favorite color changes to blue.

Girls’ Favorite Shoe Colors: Pink, Silver, and Purple!

Girls usually tend to go for the colors pink, silver, and purple. They usually start voicing their color choices at a younger age than boys. One of the most popular colors among girls is pink.

Girls wearing their favorite shoe colors.

Don’t Overthink Your Child’s Shoe Color – Children Outgrow Shoes Rather Quickly!

Some parents walk out disappointed when their children pick a bright-colored shoe that will probably not match most of their outfits. Don’t fret about your child’s shoe color, as children can outgrow their shoes anywhere between 3 1/2 and 6 months (depending on their age).

It is common for children to change their minds about their favorite color, it happens more often than not. I have seen many cases of children who after announcing their favorite color was red, changed to bright blue the next time they visited the shoe store.

The Most Important Rule About Children’s Shoes: Proper Fit

I always stress to families that none of the bells and whistles will matter if the shoe doesn’t fit your child’s foot shape correctly. Did you know that the proper fit of the shoes is just as important (if not more important) than the support or the material that the shoes are made of? Moreover, I created a free virtual shoe fitting service to help families from all over the world retrieve their child’s exact foot length and shape (narrow, medium, wide, extra wide), to make sure that their children wear the shoes in the correct size.

It’s normal for children to fixate on a certain color for a little while. Please remember that children outgrow their shoes rather quickly, so if your child is being inflexible and refuses to wear the shoes you want, you will get another chance next time you visit your local shoe store. To a child, their favorite color might be a large part of their personal identity, so make sure that you keep an open mind about letting your child choose the color shoes that they want.

What Is Your Child’s Favorite Shoe Color?

Let me know in the comments section below what your child’s favorite color is and whether your child refuses to wear any other shoes that are not made from his or her favorite color.