The Best Shoe Brands for Kids – The 5 Most Durable and Affordable Brands

Wondering what the best shoe brands for kids are? As a passionate children’s shoe fitter with over a decade of experience, I’ve helped thousands of families find the right shoes for all kinds of foot shapes and conditions. After testing countless brands and styles, I’ve found that five standout shoe brands consistently deliver when it comes to support, flexibility, durability, comfort, and affordability. Within each brand, certain models perform better than others—and I’m here to show you exactly which ones to trust, based on real-world fitting experience.

Why Choosing the Right Shoe Brand Matters for Kids

Every child’s feet are different, and that’s why it’s so important to find a brand that offers a variety of styles and features. From foot shape and size to specific needs like wide widths or orthotic-friendly designs, choosing the right brand means you’re setting your child up for healthier, happier steps.

Key Features of Comfortable Sneakers for Kids

Juan Pablo Valenzuela twists a lightweight Tsukihoshi shoe for toddlers.
Comfortable sneakers should be lightweight and flexible to support active play and natural movement.
A pediatric podiatrist holds a blue toddler shoe with a firm heel counter.
A stable base of support is vital for proper balance. Sneakers with a sturdy yet supportive sole can aid in maintaining this balance.
Kids' shoes with extra padding and cushion around the heels to help prevent blisters.
Soft padding around the heel and ankles provides a snug and comfortable fit. Adequate cushioning reduces the chance of blisters and enhances comfort.
A pair of See Kai Run shoes with double velcro straps and oversized openings for easy on and off.
Shoes with oversized openings make it easy for kids to slip them on and off independently—encouraging confidence, convenience, and a hassle-free start to every adventure.
Tsukihoshi shoes with removable insoles for kids who wear orthotics.
Breathable, antibacterial insoles help keep your child’s feet cool, dry, and fresh—perfect for kids who struggle with sweaty or smelly feet during active play.

The Best Shoe Brands for Kids – My Top 5 Choices

Choosing the right shoe brand for your child means balancing comfort, support, and fit. The top five brands stand out for offering durable, affordable shoes that adapt to different foot shapes and developmental stages. From New Balance’s custom-like fit to See Kai Run’s lightweight flexibility, these brands are built with growing feet in mind. To find the right one, consider your child’s walking stage, foot shape (narrow to extra wide), and any specific needs like flat feet or weak ankles.

New Balance: Top Pick for Unique Foot Shapes and Conditions

New Balance stands out for its exceptional fit, especially for children with unique foot shapes (wide, extra wide, high insteps). Their shoes cater to both width and length variations. This brand is also ideal for children with specific foot conditions (such as flat feet) needing special care. Below you can find my top New Balance shoes for kids.

1. Shoe Style 990v6 by New Balance. These are the absolute best New Balance shoes for wide feet, and they are available with Velcro or laces. The shoes offer superior depth and width for a comfortable fit. The downside that many parents complain about is the high price tag.

990v6 New Balance shoe with laces in black for kids.
New Balance 990 for kids with laces in purple color.
New Balance 990v6 toddler shoe in black and grey and with velcro closure.
Durable 990 New Balance Kids' Shoes in Pink and Velcro.
  • Available for toddlers, little, and big kids
  • You can order the 990v6 with laces on the New Balance website, Amazon, or Zappos
  • Available in medium, wide, and extra wide widths
  • Also available in pink and navy blue
  • There is also a Velcro version of these shoes available in navy blue and pink
  • I suggest that you get this shoe a half size larger than your child’s current foot size

2. New Balance Kids’ 574 NEW-B Hook & Loop. These New Balance extra wide shoes offer extra depth, wide toe boxes, and cushioned midsoles, providing both comfort and support. The wide Velcro straps allow you to open the shoe widely for easy on and off.

New Balance kids shoe style 574 in purple color for girls.
New Balance shoe style 574 in grey for boys.
  • Available for toddlers, little, and big kids
  • Order the shoe 574 New-b V1 by New Balance on Amazon or the New Balance website
  • Also available with laces on the New Balance website, Amazon, and Zappos
  • Available in medium, wide, and extra wide widths
  • Received the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • I suggest that you get this shoe a half size larger than your child’s current foot size

3. Shoe Style Fresh Foam 625 by New Balance. These New Balance running shoes for big kids with wide feet are perfect for kids who need a reliable all-around shoe, capable of supporting diverse sports engagements.

New Balance running shoe for girls.
Red New Balance running shoe for boys.
  • Order the shoe Fresh Foam 625 by New Balance on Amazon or the New Balance website
  • Available in medium, wide, and extra wide widths
  • Fresh foam midsole cushioning provides an ulta-cushioned, lightweight ride
  • Padded collar and tongue
  • I suggest that you get this shoe a half size larger than your child’s current foot size

4. Shoe Style Rave Run v2 by New Balance. These New Balance shoes with deep toe box provide extra depth and are available in wide and extra wide widths. Parents like that the shoes are offered at an affordable price point.

New Balance Rave Run v2 in bright pink for girls.
New Balance Rave Run v2 in black for toddler boys.
New Balance Rave Run shoe with round toe-boxes for kids with wide feet in pink and grey.
New-Balance-Rave-Run-shoe-with-round-toe-boxes-for-kids-with-wide-feet
  • Order the shoe Rave Run by New Balance on Zappos, Amazon, or the New Balance website
  • Available in wide and extra wide widths
  • Breathable mesh upper
  • Padded collar and tongue
  • I suggest that you get this shoe a half size larger than your toddler’s current foot size

5. Shoe Style Fresh Foam Arishi v4 by New Balance. These New Balance shoes for children with wide feet can accommodate children with wide or extra wide feet. Families appreciate how this shoe is available in wide and extra wide widths and offered at a reasonable price.

New Balance Fresh Foam Arishi v4 in light blue for toddler girls.
New Balance kids Fresh Foam Arisihi with wide toe-boxes in navy blue for boys.
  • Available for toddlers, little, and big kids
  • Order the shoe Fresh Foam 650 by New Balance on the New Balance website or Amazon
  • Available in medium, wide, and extra wide widths
  • Also available with laces on the New Balance website, Zappos, and Amazon
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

Stride Rite: Top Pick for New Walkers

Stride Rite is a top choice for babies and toddlers learning to walk. Their “transition shoes” support balance and stability, while sensory pods on the soles help little ones feel the ground—boosting confidence with every step. Stride Rite also offers durable shoes for older kids and comes in a range of widths (medium, wide, and extra wide) to accommodate all foot shapes. Whether your child is walking, running, or jumping, these shoes are built to keep up.

1. Shoe Style Elliott by Stride Rite. These high-top booties by Stride Rite offer excellent support and a comfortable fit.

Supportive brown Stride Rite bootie for toddlers with flat feet.
Supportive Stride Rite white bootie for toddlers with flat feet.
  • Order the shoe SRT Elliot by Stride Rite on Amazon or Zappos
  • Available in wide and extra wide widths
  • 100% leather made
  • I suggest getting this shoe a whole size larger than your toddler’s current foot size

2. Wes and Soft Motion by Stride Rite. These Stride Rite baby shoes are designed with wide and extra wide widths, flexible soles, and a roomy round toe-box—perfect for toddlers with wide feet and high insteps.

Stride Rite extra wide shoe for babies.
Stride Rite shoe for baby girls.
  • Order the shoe Wes by Stride Rite on Zappos or the Soft Motion Baby by Stride Rite on Amazon
  • Available in extra wide widths
  • Seamless construction cradle the baby’s natural shape
  • Flexible, rounded, slip-resistant soles
  • APMA approved
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

3. Thompson by Stride Rite. These Stride Rite baby shoes feature a flexible sole and a rounded toe design to support natural movement, making them a favorite among parents and podiatrists alike.

Stride Rite Thompson in pink for girls.
Stride Rite Thompson in navy blue for boys.
  • Order the shoe Thompson Sneaker on Amazon
  • Available in wide widths
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • Padded tongue and collar for added comfort
  • Breathable textile lining and cushioned insole
  • I suggest that you get this shoe a whole size larger than your toddler’s current foot size

4. Shoe Style Artie and Adalyn by Stride Rite. The Artie and Adalyn Stride Rite shoes provide excellent width options (wide and extra wide) and a comfortable fit. Their design includes flexible outsoles and cushioned insoles, which are essential for active toddlers.

Shoe style Adalyn by Stride Rite for toddler girls with wide feet.
Shoe style Artie by Stride Rite for toddler boys with wide feet learning how to walk.
  • Order the shoe Artie and Adalyn by Stride Rite on Amazon or Zappos
  • Rounded edges to decrease stumbles and falls
  • Available in wide and extra wide widths
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

5. M2P Player by Stride Rite. These Stride Rite boys’ shoes feature machine-washable materials, a memory foam footbed, and extra grip for traction, it’s perfect for school, play, and everything in between. Available in wide widths for a better fit.

Stride Rite shoes for boys.
  • Order the shoe M2P Kendrick by Stride Rite on Zappos on Amazon
  • Available in medium and wide widths
  • Adjustable hook and loop closure with elastic faux laces
  • Ortholite® memory foam footbeds
  • Padded heel collar
  • Machine washable
  • I suggest that you get this shoe a half size larger than your child’s current foot size

See Kai Run: Top Pick for Affordable and Lightweight

See Kai Run offers shoes that are both light and easy on the wallet. Their designs are vibrant and child-friendly, perfect for daily wear. The brand emphasizes practicality without sacrificing style. These shoes boast flexible soles that promote natural movement. Parents appreciate the blend of affordability and quality.

1. Shoe Style Stevie II by See Kai Run. These See Kai Run toddler shoes are a popular choice among parents for their wide toe boxes and adjustable straps, making them an excellent option for babies and toddlers with wider feet.

See Kai Run shoe for toddler girls learning how to walk.
See Kai Run shoe for toddler boys learning how to walk.
  • Available for toddlers
  • Order the shoe Stevie II by See Kai Run on Amazon or Zappos
  • Not available in wide or extra wide widths but fits naturally wide
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • Durable cotton drill upper, comfy leather insole, and recycled mesh lining keep feet fresh
  • Breathable textile lining and cushioned insole
  • I suggest that you get this shoe a whole size larger than your toddler’s current foot size

2. Shoe style Robyne by See Kai Run. These See Kai Run sneakers are stylish and provide a roomy toe box and flexible sole—perfect for active kids who need all-day comfort and a great fit.

See Kai Run Russell shoe for boys.
See Kai Run Robyne for girls.
  • Order the shoe Robyne by See Kai Run on Zappos or Amazon
  • Not available in wide or extra wide widths but fits naturally wide
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • Padded tongue and collar for added comfort
  • Breathable textile lining and cushioned insole
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

3. Lucia by See Kai Run. These See Kai Run Mary Jane shoes provide a durable construction and stylish design, offering both support and style for active children.

Extra wide Mary Jane shoe for kids by See Kai Run.
See Kai Run Mary Jane Lucia in black patent for toddler girls.
  • Order the shoe Lucia by See Kai Run on Amazon or Zappos
  • Fits medium and wide feet
  • Black patent leather upper
  • Padded collar for comfort
  • Natural rubber outsole with deep lug pattern provides great traction for play
  • I suggest that you get this Mary Jane shoe a whole size larger than your child’s current foot size

4. Shoe Style Kristin and Stevie II by See Kai Run. These See Kai Run sneakers are perfect for those looking for a more stylish option without sacrificing fit. With its adjustable closure and ample toe space, it caters well to wide feet while keeping up with fashion trends.

See Kai Run pink shoe for girls.
See Kai Run red shoe for boys.
  • Available for toddlers and little kids
  • Order the shoe Kristin and Stevie II by See Kai Run on Amazon or Zappos
  • Not available in wide or extra wide widths but fits naturally wide
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

5. Riley by See Kai Run. These double velcro straps See Kai Run sneakers are lightweight, flexible, and provide a roomy toe box and cushioned support—perfect for little feet that love to move and explore.

See Kai Run shoes for boys.
See Kai Run shoes for girls.
  • Order the shoe Riley by See Kai Run on Amazon or Zappos
  • Not available in wide or extra wide widths but fits naturally wide
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • Pull tab on the back
  • Double velcro straps
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

ASICS: Top Pick for Kids with Narrow Feet Who Love to Run

Asics is a top choice when it comes to running shoes for kids. Known worldwide for their quality, Asics combines exceptional support, stability, and durability to keep up with your child’s boundless energy. Their running shoes, especially designed for kids with narrow feet, feature gel-infused cushioning that absorbs impact and boosts comfort. Just a heads-up—models with extra gel layers offer even more cushioning but tend to come with a higher price tag. Perfect for young runners who need serious performance and protection!

1. Shoe Style GT-1000 by Asics with Velcro. These Asics narrow shoes are lightweight, supportive, and feature secure velcro closure for easy on and off. This shoe provides a snug fit while offering excellent cushioning and stability.

A pair of Asics shoes for girls with narrow feet.
A pair of navy blue Asics shoes for boys with narrow feet.
  • Order the shoe GT-1000 by Asics on Zappos or Amazon
  • Available for little kids
  • Fits narrow feet
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

2. Shoe Style Contend by Asics with Velcro. These Asics velcro shoes are a great choice for kids with narrow feet, offering a snug fit and structured support.

Narrow Asics shoes for boys.
Narrow Asics shoes for girls.
  • Order the shoe Contend 8 PS by Asics on Amazon or Zappos
  • Fits narrow and medium feet
  • Velcro closure
  • Supportive leather and mesh upper for breathability and durability
  • Removable insoles
  • I suggest that you get this shoe a half size larger than your child’s current foot size

3. Shoe Style GT-1000 by Asics with Laces. These Asics narrow running shoes are a top pick for kids with narrow feet, delivering a secure fit, excellent support, and lightweight cushioning.

Supportive red Asics shoes for boys with flat feet.
Supportive Asics running shoe for kids in mint color for girls.
  • Order the shoe GT-1000 by Asics on Zappos or Amazon
  • Available for little and big kids
  • Fits narrow feet
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

4. Shoe Style Gel-Noosa by Asics. These Asics narrow running shoes are a popular choice for their vibrant colors and appealing design.

Supportive GEL-Noosa Asics running shoes for kids.
Supportive GEL-Noosa Asics running shoes for kids.
  • Order the shoe Gel-Noosa by Asics on Amazon or Zappos
  • Available for little and big kids
  • Fits narrow feet
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

5. Shoe Style Contend by Asics. These Asics narrow shoes are known for their durability and support. Designed for active kids, these shoes offer a snug fit with a narrow heel counter.

Supportive Asics Cumulus running shoe for kids in navy blue.
Supportive Asics Cumulus running shoe for kids.
  • Order the shoe Contend by Asics on Amazon
  • Available for little and big kids
  • Fits narrow feet
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

Saucony: Top Pick for Quality and Affordability

Saucony shoes combine high quality, support, and comfort. Perfect for kids, Their shoes adapt to a variety of foot shapes without breaking the bank. Parents love that they get durable, well-fitting shoes that deliver both performance and value—making Saucony a trusted favorite for growing feet.

1. Saucony Kids’ Jazz Hook & Loop Sneaker. With a wide fit, lightweight design, and easy-to-use hook-and-loop closure, these Saucony shoes for toddlers with wide feet provide the support and flexibility that active toddlers need.

Saucony Jazz Lite 2.0 for girls.
Saucony Jazz Lite 2.0 in black and grey for boys.
  • Order the shoe Jazz by Saucony on Amazon or Zappos
  • Available in medium and wide widths
  • Awarded the Seal of Acceptance from the American Podiatric Medical Association (APMA)
  • Leather and mesh upper for durability and breathability
  • Breathable textile lining and cushioned insole
  • Machine washable for quick and easy clean
  • I suggest that you get this shoe a whole size larger than your toddler’s current foot size

2. Shoe style Ride 10 Jr by Saucony. The Saucony Ride is a parent favorite thanks to its all-day comfort, reliable support, and versatile design. Lightweight, cushioned, and durable, it’s perfect for active toddlers and little kids.

Saucony shoes for toddlers with wide feet.
Pink Saucony toddler shoes for wide feet.
  • Order the shoe Ride 10 Jr by Saucony on Amazon or Zappos
  • Available in medium, wide, and extra wide widths
  • Velcro closure
  • Leather and mesh upper for durability and breathability
  • APMA Certified
  • Traction pods on the outsole for serious grip
  • EVA midsole for lightweight feel
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

3. Peregrine Shield KDZ A/C by Saucony. These Saucony sneakers feature a durable outsole for excellent traction, a water-resistant upper, and an easy-on hook-and-loop closure—perfect for exploring in comfort and style.

Saucony shoes for boys with wide feet.
Saucony shoes for girls with wide feet.
  • Order the shoe Peregrine by Saucony on Zappos or Amazon
  • Available in medium and wide widths
  • Velcro closure
  • Cushioned footbed
  • Removable insoles
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

4. Shoe Style Kinvara by Saucony. These Saucony gym shoes are lightweight and offer excellent cushioning and flexibility. It’s perfect for kids who enjoy running and other high-impact activities.

Saucony orange running shoes for kids.
Saucony teal running shoes for girls.

Key Features

  • Order the shoe Kinvara by Saucony on Amazon
  • Available in medium and wide widths
  • Foam padding placed around the ankle collar and under the tongue
  • Comfort sockliner molds to your foot with padding in the heel for ultimate cushioning at heel-strike
  • Engineered mesh for structure, stretch and enhanced breathability
  • I suggest that you get this shoe a half size larger than your child’s current foot size

5. Axon by Saucony. This Saucony shoe offers responsive cushioning, breathable mesh uppers, and a secure fit.

Wide Saucony shoes for boys.
Wide Saucony shoes for girls.
  • Order the shoe Axon by Saucony on Amazon or Zappos
  • Available in medium and wide widths
  • EVA midsole provides increased shock attenuation, responsive cushioning and lasting durability
  • Padded tongue and collar
  • Cushioned footbed
  • I suggest that you get this shoe a whole size larger than your child’s current foot size

Don’t be too quick to judge an entire shoe brand based on one bad experience—it could simply be a rare manufacturer defect. Even the best brands occasionally produce a flawed pair. The good news? All five of the recommended shoe companies are known for their excellent customer service and will usually offer a refund or exchange if something goes wrong.

How to Choose the Best Shoe Brand for Your Child’s Unique Needs

When choosing a shoe brand for your child, consider their specific foot shape and activity level. Choose brands that offer features to accommodate these needs.

Finding the right pair can be overwhelming. If you’re unsure about your child’s shoe needs, personalized advice can be invaluable. Each child’s foot is different, requiring unique considerations for optimal comfort and health.

Do You Need Specific Shoe Recommendations for Your Child?

Children’s shoe needs can vary depending on their age, activity level, and any specific foot conditions they may have. If you have any questions or need any further assistance, you can contact me via email and I will get back to you as soon as possible. I am happy to help you find the perfect pair of shoes for your child, so don’t hesitate to reach out if you have any questions.

Why Nike, Adidas, and Under Armour Didn’t Make the Top 5 Kids’ Shoe Brands

While Nike, Adidas, and Under Armour are incredibly popular with kids, most of their shoes lack the support growing feet truly need for everyday activities. They also fall short when it comes to offering multiple width options, making it tough to find a good fit for children with wide or high-instep feet.

To break it down further—many Nike shoes, for example, are too soft and flimsy, offering little structure or stability. One key feature that’s often missing is a firm heel counter—the back part of the shoe that helps support the ankles and keeps the heel in place. Without it, kids miss out on the stability their developing feet need.

children's-shoes-with-heel-support
Notice the difference in heel support—the Nike shoe features a much softer heel counter, while the New Balance shoe offers a firmer, more structured one. This visual comparison highlights why New Balance is often the better choice for providing ankle stability and proper foot alignment.

How to Accurately Measure Your Child’s Foot Size and Shape from Home

I created a free virtual guide that makes it easy to find your child’s exact shoe size—without leaving your home. Through this tool, you’ll discover whether your child has narrow, medium, wide, or extra wide feet, and I’ll also help you determine if your child has a high instep, which can make shoe fitting more challenging. It’s a quick and reliable way to take the guesswork out of buying kids’ shoes online.